As the digital world continues to grow, the impact of internet use on the environment has become a pressing issue. While it may appear that digital technology allows us to dematerialise various aspects of our lives, the internet is responsible for consuming 7-10% of the world's electricity. If the internet were a country, it would…
Insight
Regular update from the Ourside players on whats happening in our sphere, things we love, love to hate and updates on our latest client work.
So you’ve invested in a swanky new website, filled it with fantastic content, and launched it on the world wide web. Now, where’s all that traffic? Why is nobody clicking on your site? The answer probably has something to do with the fact that your website isn’t showing up organically in Google searches. More specifically:…
Further Reading
Every Second Counts
47% of consumers expect a website to load in 2 seconds or less, and 40% of consumers will abandon a website if it takes over…
The Top Seven Hallmarks of a Great Website
A great website is the sum of many parts; it’s not easy to achieve, but it’s definitely worth the time and investment. If you’re interested…
Six Reasons Why Every Small Business Needs a Website
1. It’s an opportunity to increase your sales An estimated 92% of the Irish population has access to the internet, and the latest statistics show…
Prefabricated web design or custom web design?
While Wordpress themes (or templates) have always been a popular choice, more and more business owners in Ireland are beginning to understand the superior results…
App Development Ireland. Why develop an App?
What is a mobile app? A smartphone app is basically software that downloads and installs itself on the smartphone, just as ordinary software installs on…
Website Design Ireland with Cultural Differences in Mind
Tips and resources for culture-concious web design It all boils down to cultural differences that shape how people respond to certain colours, compositions, and other…
Building Tech for Positive Change in Agriculture.
At Ourside, we believe that every business and every sector has digital potential and as a company, we are committed to working with clients that…
eCommerce Web Design Essentials
Web design e commerce has changed utterly over the last couple of years. 68% of Irish Consumers spent more online in 2020 than they did…
Holliers! Make the most of your time off, come back better.
A holiday can increase productivity, replenish attention, and encourage creativity. When was the last time you completely unplugged from work and really relaxed while on…
Compliment your Bricks-and-Mortar Store with a LEO Website Grant and eCommerce Site.
You may have heard about omnichannel marketing. The idea is to speak to customers with one voice, whether in-store, on your website, on social media…
From the Brink of Closure to Foreign Shores. Our Covid Journey.
18 months ago we sat down on an emotional zoom call to discuss whether or not we should continue the business. COVID was a hammer…
When Life Gives You Lemons
To err is human, to point out a mistake, well, that's just really satisfying. We all like to correct mistakes - that's schadenfreude. Social media…
The importance of SEO when building a website
For example, numerous factors influence a website and individual pages SEO. These include keyword usage and keyword research, the use of headings and subheadings, the…
What’s the difference between Cache and Cookies
You may have heard the terms ‘cache’ and ‘cookies’ before, and although similar, they are in fact very different. Both cache and cookies are a…
Checkout Woes
Developing an effective and appealing checkout process for customers can be a challenge, especially since it requires an in-depth understanding of the customer's expectations. Research…
The Basics of Branding: What you need to know
The word ‘brand’ is bandied around far too much nowadays; however, it’s often those throwing the term around that fail to correctly define it. There…
COVID-19 And The App Revolution
Apps on our smartphones are nothing new. There are hundreds of thousands of apps that are available on both Apple and Android phones. These apps…
How Email Marketing can build your brand
The concept of email marketing has been around for years; it’s one of the oldest marketing tips in the book. However, despite this, many people…